Design Research + Creative Strategy
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Visual System Design

 Visual Design System: DePaul Talks Series

I led the development of a visual design system to enable consistency, shorten design time and solidify a branded presence for DePaul University’s Design Talks series. This included research of competitive institutions’ designs, mood board development and presentations to gain consensus on visual directions.

The result is a flexible, refined design which include a variety of treatments and templates to convey the richness of the content for these talks with leading designers who have created innovative responses to the personal, local, and global challenges of the 21st century.